Instagram has released two major updates to their product: Instagram live video and disappearing photos and videos for groups and friends in Instagram Direct.
Live video will be rolling out globally over the next few weeks and disappearing messages in Instagram Direct will be live across the globe today. Let’s dive in and show you how you can use Instagram’s newest features.
Announcing Live Video on Instagram Stories:
Live video on Instagram Stories helps you connect with your friends and followers right now, in the moment.
Going live takes just a couple of steps from the Instagram stories camera, and when you’re done broadcasting, your video will disappear as soon as the stream stops, which could encourage more Instagrammers to jump on and feel more comfortable sharing live content. On the other hand, the fact that the content will no longer be viewable once the stream ends also creates a state of urgency for viewers to ensure that they don’t miss out.
Here’s how Instagram live stories work:
How to share live video:
Going live on Instagram is pretty straightforward — just swipe right from the feed to open the camera, select “Live” and tap the “Start Live Video” button to start sharing:
Live videos on Instagram can last for up to an hour, and followers may get a notification when you go live so they can tune in and interact with you during the broadcast.
Since Instagram live videos disappear as soon as the broadcast ends, discovering the best live streams and the streams of Instagrammers you follow is incredibly important. When someone you follow starts a live video story on Instagram, you’ll see “Live” under their profile photo in the stories bar (and you may also get a notification):
Live video on Instagram Stories and Explore will be rolling out globally over the next few weeks.
Disappearing photos and videos in Instagram Direct:
The second feature Instagram have debuted today is disappearing photos and videos within Instagram Direct. Now you can send disappearing photos and videos directly to groups and individual friends in a spontaneous, pressure-free way.
Here’s how disappearing photos and videos will work in Instagram Direct:
How to send a disappearing message on Instagram:
To send an ephemeral photo or video simply swipe right into the camera to take a photo or video, then tap the arrow to send it privately:
After clicking on the arrow to send the message you can choose a pre-existing group to send it to or create a new one in just a few taps — and you can also send to individual friends at the same time. These messages disappear from the recipient’s inboxes once they have viewed them once. And you’ll also see if they replayed it or took a screenshot.
To open your inbox, tap the new paper airplane icon at the top right corner of your feed or swipe left. You’ll see disappearing photos and videos in a bar at the top.
Disappearing photos and videos in Instagram Direct will start rolling out globally today.